Friday, 29 July 2011 20:28

WATCH: Emma Watson in New Lancôme Perfume Campaign Featured

The beauty giant Lancôme officially announced that Emma Watson would be their newest ambassadress. The campaign was shot by Mario Testino in Paris surfaced last night. 

Look like Lancôme is bringing out Watson’s tougher side, giving her strong red lips and dark smokey eyes, slicking down her short pixie hair, and putting a cropped leather biker over her soft blush dress. Captured through the lens of Mario Testino, a love story between Watson and male model Cyril Descours seems to be at the center of this soon-to-be-released ad for the label's Trésor Midnight Rose perfume. And withEmma seen getting close with hot French actor Cyril Descours on set, we can't wait to see the campaign. Emma confessed she wasn't much of a fragrance connoisseur before joining the project.

She said: 'I didn't really like perfumes before because I thought they were heavy, but this one is really light and playful’.

The beauty brand has released a behind-the-scenes video. Check out the video and photographs below, and let me know what you think!

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